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Recirculate eliminates single-use waste by linking reusable items directly to payment transactions via RFID technology. Their app-free, POS-integrated system automates deposit refunds, allowing reuse to function as easily as single use. The startup has already been piloted in stadiums and cafés, Recirculate is scaling rapidly through partnerships with venues, reuse networks, and payment providers. With a patent-backed platform and support from CircularInvest, Recirculate is creating the invisible infrastructure that makes reuse viable at scale.
1. Eliminate the use of single-use plastics across high-volume venues. By offering a seamless, scalable reuse infrastructure that matches the convenience of disposables, the project aims to significantly reduce single-use packaging in environments such as stadiums, cafés, and universities, delivering immediate environmental benefits and operational efficiency.
2. Collaborate with local communities to foster the adoption of reusable solutions in everyday life. Through partnerships with sports clubs, universities, and local operators, the startup will help normalise reuse as part of daily routines, enhancing public awareness, encouraging behavioural change, and supporting community-level circular transition efforts.
3. Gradually power the back-end of the reuse economy at the national level. By scaling hardware deployments, integrating with major payment systems, and building a reliable digital infrastructure, the project seeks to become a key enabler of reuse systems nationwide, while quietly supporting circularity at scale and laying the foundation for future replication.
A patent-backed software infrastructure for the circular economy that eliminates single-use waste by linking reusable items directly to payment transactions via RFID technology enabled through an app-free, POS-integrated automation of deposit refunds and seamless reuse at scale across venues, cafés, partner networks andpayment providers.
http://www.recirculatesystems.com/